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Seeding and investing in your Growth Matter.

Investments

Programs

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Investing in non-confirming founders with audacious goals.

From pre- seed to paper napkin idea, we are here to get you started. We are backed by startups and operators, we are committed to invest in non- conforming founders very early in their journey.

We are a technology agnostic early stage investing partner and invest in Indian and global founders.

FINTECH

SAAS

B2B

CONSUMER TECH

BRANDS

Portfolio

StockGro

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NECTED

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CommandK

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*Combined portfolio from angel investments and fund

EXIT

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Nuggets from industry leaders about startups, success, life, personal growth, failure, screw-ups and more.

Become a Problem Solving Ninja | Gopi Krishnaswamy and Shalini Prakash

30:59

Become a Problem Solving Ninja | Gopi Krishnaswamy and Shalini Prakash

Today’s problems come in all shapes and sizes and are only growing more complex. Whether it's developing specialized roles, working with remote teams, or launching new products, emotional intelligence and design thinking are powerful tools that can help you start your wicked journey today. Join me along with Gopi Krishnaswamy, Founder/Mindfulness Teacher @The Lama, ex-MD @IDEO Managing Director and Bestselling Author, as we discuss how future leaders can use secret tools to shape their careers with insane problem solving abilities.

How do we make decisions? | Somdutta Singh and Shalini Prakash

26:14

How do we make decisions? | Somdutta Singh and Shalini Prakash

On an average, we make over 30000 decisions in a day. Trusting your gut and plugging into cosmic intelligence— we access our cognitive thinking. And how to do you use this to make decisions? Join Shalini Prakash and Somdutta Singh , Entrepreneur, Investor, Author and cosmic energy whisperer, talk about how cosmic energy drives us and shapes our everyday lives.

What do people want? | Ankit Nagori and Shalini Prakash

27:22

What do people want? | Ankit Nagori and Shalini Prakash

What do people want? The young and the restless are demanding. They need much more than the basic Maslow's hierarchy of needs. So, what are they looking for? Join Shalini Prakash and Ankit Nagori, Founder of Curefoods and Cultfit, as they dive in deep trying to understand what drives people at work, personal life and all around.

What do you really suck at? | Mohit Saxena and Shalini Prakash

23:01

What do you really suck at? | Mohit Saxena and Shalini Prakash

What do you suck at? I’m a woman with flaws. Many flaws, in fact. There’s plenty of things I suck at. Skiing, book keeping, being tactful, cooking, and so forth. I have failed so many times, but thank god people only remember the wins! But the wins have not defined me. Join Mohit Saxena, Co-founder and CTO of InMobi as he speaks about weakness, failures and goof-ups. Greatness does not just come from success. It comes from understanding our weakness and things that we suck at it, and winning despite that. Check this out.

What do we do with all this money? | Jayesh Parekh and Shalini Prakash

24:26

What do we do with all this money? | Jayesh Parekh and Shalini Prakash

What do wealthy folks do with their money? What are the choices confronting them? Join Shalini Prakash and Jayesh Parekh, Founder of The Good Protein Fund, founder of Sony Entertainment Television, ex- Managing Partner of Jungle Ventures, author of "What shall we do with all this money?" as he shares the meaning of Wealth affluence, Time affluence and Mind affluence.

Think like The Minimalist | Chirag Gander and Shalini Prakash

26:28

Think like The Minimalist | Chirag Gander and Shalini Prakash

How does a 20-something guy dream about changing the face of design principles sitting in the dorm rooms of IIT Bombay? What does it take? Join Shalini Prakash and Chirag Gander, founder of The Minimalist, as they discuss "The Minimalist" way. Chirag Gander and Sahil Vaidya founded The Minimalist, a digital marketing and branding agency based out of Mumbai, with global clients such as Berkshire Hathaway, Coca-Cola, Dow Chemical, and Abbot. Apart from being in the Forbes 30 and 30, Chirag has definitely built a popular cult brand with millions of followers.

Lead Investors

Shalini Prakash

Shalini is an investor in early stage startups, and has mentored and worked with several founders. For her thought leadership in VC and startup trends, she was recognised as LinkedIn top voice in 2017 and was featured in the 40 under 40 in the Alternate Investments India list and Business World's top investors in India list. She was ex- Partner at 500Startups a Silicon Valley based fund.

As a generalist VC who has invested in several startups, her prominent investments include Dealshare, Koo, Niramai, Spotdraft and more. With experience in investing across multiple sectors, Shalini has invested in 40+ companies in its seed and early stages.

Get in touch shalini@purplematter.co

Amiya Pathak

Amiya is a 2X entrepreneur with stong technology and operational experience. He is a IIT-K and IIM-C Alumus.

Previously, he co-founded ZipDial, which was acquired by Twitter in 2015. In 2014, ZipDial was ranked the 8th most innovative company in the world in FastCompany's list of the World's 50 Most Innovative Companies. He led Products at Coinbase recently.

His specialisation includes:- Understanding of the emerging markets and how the eco-system works, building products and setting up businesses + driving growth via product strategies. As an active investor, he has invested in 30+ companies.

Get in touch amiya@purplematter.co

100+ investments

250+
founders

$3 Bn+
Combined
valuation